{"id":194856,"date":"2019-07-30T07:53:06","date_gmt":"2019-07-30T14:53:06","guid":{"rendered":"https:\/\/www.nationalfunding.com\/blog\/?p=194856"},"modified":"2020-02-18T08:54:13","modified_gmt":"2020-02-18T16:54:13","slug":"businesses-collaborating","status":"publish","type":"post","link":"https:\/\/www.nationalfunding.com\/blog\/businesses-collaborating\/","title":{"rendered":"5 Ways to Collaborate With Partner Businesses"},"content":{"rendered":"<p>In life as well as business, friends can make all the difference. The <a href=\"https:\/\/www.un.org\/en\/events\/friendshipday\/\" target=\"_blank\" rel=\"noopener noreferrer\">United Nations<\/a> celebrates the International Day of Friendship on July 30. To honor this day, why not think of a few ways you can start collaborating with other businesses? Tapping into a <a href=\"https:\/\/www.nationalfunding.com\/blog\/small-business-network\/\" target=\"_blank\" rel=\"noopener noreferrer\">partner business or network<\/a> can help you solve problems, grow your customer base, overcome or avoid challenges, and even save resources.<\/p>\n<p>Here are five ideas for collaborating with other businesses.<\/p>\n<h2>1. Host an Event<\/h2>\n<p>Plan an event with a partner business that combines both of your offerings. For example, a landscaping business and a nursery can unite to host gardening seminars for homeowners. Or a restaurant and a clothing boutique can team up to hold a lunchtime fashion show.<\/p>\n<h2>2. Cross-Promote<\/h2>\n<p>Partnering with other businesses can be as easy as handing out each other&#8217;s marketing literature. Put your friends&#8217; business cards on your checkout area, or insert flyers into bags. You can also cross-promote on social media, or offer special discounts for each other&#8217;s customers.<\/p>\n<h2>3. Split a Booth<\/h2>\n<p>At a trade show or community event, share a space. This works well if your partner business complements your own. For example, a wedding photographer and an invitation printer could team up during a bridal show.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" title=\"Two business owners discuss an upcoming event over coffee\" src=\"https:\/\/www.nationalfunding.com\/blog\/wp-content\/uploads\/2019\/07\/twomultiethnicfriendsenj_697441.jpg\" alt=\"Two owners plan an event, a way of collaborating with other businesses\" width=\"500\" height=\"334\" \/><\/p>\n<h2>4. Sponsor a Contest<\/h2>\n<p>Create a contest where the prize is a product or service package from your two businesses. A hotel and a nearby spa could offer a weekend getaway package. Or a coffee shop and an office supply store could give away a remote worker survival kit.<\/p>\n<h2>5. Create an Ad<\/h2>\n<p>Advertising can be expensive, so share the cost by sharing the ad. For example, a snow removal service and an insulation installer could create a campaign about getting ready for winter. This type of partnership can go a long way for <a href=\"https:\/\/www.nationalfunding.com\/blog\/seasonal-business\/\" target=\"_blank\" rel=\"noopener noreferrer\">seasonal businesses trying to stay competitive<\/a> before their busy time begins.<\/p>\n<p>When it comes to pairing up with a partner business, remember that two heads are better than one.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>These five ideas for collaborating with other businesses can help to grow your customer base, boost your sales and build your network.<\/p>\n","protected":false},"author":9,"featured_media":194854,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[66,109,118,107],"class_list":["post-194856","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-planning-for-growth","tag-business-growth","tag-landscaping","tag-marketing-for-small-business","tag-restaurants-hospitality"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Collaborating With Other Businesses: 5 Ways to Make Strong Affiliates<\/title>\n<meta name=\"description\" content=\"These five ideas for collaborating with other businesses can help to grow your customer base, boost your sales and build your network.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link 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