Marketing

 

09 02 2014

09 02 2014

Content Creation Tips For Your Small Business

These days, just about everyone and every business is on social media or has their own website. With so much competition and presence online, it can be challenging to stand out from the rest as a small business. When you post content online, it needs to capture the attention of your audience while at the same time helping you achieve your business goals. While your social media might not help you get a small business loan, it is an essential aspect of staying relevant. This is a tough thing to accomplish if you want your readers to be attracted to your content.

Whether your business has a blog, news page or social media page, there are a few things you should know about the content you create on the Internet. It is possible to create good content that benefits your business without breaking your marketing budget. Here are a few tips to posting online:

Quality

You might not think that a small grammatical error or spelling mistake can tarnish your business reputation online, but it is something that readers pick up on. According to a study by Disruptive Communications, 42.5 percent of respondents said the No. 1 thing they hate most about many social media posts is poor spelling or grammar. When you post content online, make sure that you have an editing system to limit these kinds of errors that your audience may find disruptive or off-putting.

Frequency

Younger readers between the ages of 18 to 24 said they were less concerned with grammar and spelling and cared more about how frequently a business posted online. To engage an audience and keep their attention over the long run, it is essential that your business posts online regularly to maintain its presence.

Variation

No one wants to read the same thing time and again, which is why content variety is key to keeping an audience engaged. Consider your online content to be an interaction with your customers or clients. To remain as an industry insight leader or to give your audience a new perspective, you need to change up the type of content (news, blogs, etc.) regularly.

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General Acceptance

Any applications submitted electronically shall have the same force and effect as if the application bore an inked original signature(s). The above information, together with any accompanying financial statements, schedules, or other materials, is submitted for the purpose of obtaining credit and is warranted to be true, correct, and complete.

 

US Patriot Act:

To help the government fight the funding of terrorism and money laundering activities, Federal law requires all financial institutions to obtain, verify, and record information that identifies each person and business that seeks a business loan. What this means for you: When you apply for a loan, we will ask for your business name, address, and Tax Identification Number. We will also ask for your name, address, date of birth, and other information that will allow us to identify you. We may also ask to see your driver’s license or other identifying documents.

 

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The Merchant and Owner(s)/Officer(s) identified in the application (individually, an “Applicant”) each represents, acknowledges and agrees that (1) all information and documents provided to National Funding, Inc. (“NF”) including credit card processor statements are true, accurate and complete, (2) Applicant will immediately notify NF of any change in such information or financial condition, (3) Applicant authorizes NF to disclose all information and documents that NF may obtain including credit reports to other persons or entities (collectively, “Assignees”) that may be involved with or acquire commercial loans having daily repayment features and/or Merchant Cash Advance transactions, including without limitation the application therefor (collectively, “Transactions”) and each Assignee is authorized to use such information and documents, and share such information and documents with other Assignees, in connection with potential Transactions, (4) each Assignee will rely upon the accuracy and completeness of such information and documents, (5) NF, Assignees, and each of their representatives, successors, assigns and designees (collectively, “Recipients”) are authorized to request and receive any investigative reports, credit reports, statements from creditors or financial institutions, verification of information, or any other information that a Recipient deems necessary, (6) Applicant waives and releases any claims against Recipients and any information-providers arising from any act or omission relating to the requesting, receiving or release of information, and (7) each Owner/Officer represents that he or she is authorized to sign this form on behalf of Merchant.(8) I consent to receive direct mail, faxes, text-messages, and e-mails sent by National Funding and its affiliates for the purposes of transmitting account updates, requests for information and notices, and (9) this request is for business and not for consumer purposes.

 

For Equipment Services:

I hereby certify: (1) the information provided is true and correct, (2) you are hereby authorized to investigate all bank, credit, and trade references, and said references are hereby authorized to release any requested information to you or your nominee, (3) such authorization shall extend to obtaining personal credit profile in considering this application and subsequently for the purposes of update, renewal or extension of such credit or additional credit and for reviewing or collecting the resulting account, (4) this information may be transmitted by us to you and by you to underwriter(s) for the purpose of granting me credit, either electronically or manually, and that by submitting this application, I take full responsibility for transmission thereof, (5) I am over 18 years of age, (6) I acknowledge my rights under the Fair Credit Reporting Act, (7) I consent to receive direct mail, faxes, text-messages, and e-mails sent by National Funding and its affiliates for the purposes of transmitting account updates, requests for information and notices, and (8) this request is for business and not for consumer purposes.

 

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